UW activates coronavirus resource webpage

United Way of the Lower Eastern Shore has launched a COVID-19 Resource page and Live United Response Fund (uwles.org/COVID19) to bring the community together amidst the coronavirus pandemic which is creating unprecedented challenges throughout society.   

United Way President and CEO Pam Gregory.

United Way will mobilize these resources to help local nonprofit partners adapt to the rapidly changing needs and constraints they are facing now and in the months to come caused by coronavirus.

The Live United Response Fund received a $10,000 contribution from Delmarva Power to launch the initiative, with additional funding partners also reviewing commitments.

“We are extremely thankful to Delmarva Power and other partners who are moving quickly to step up and help stabilize our community and ask our neighbors to help in any way they can.  Coming together as a community is what it means to Live United,” said United Way President and CEO Pam Gregory.

“Nonprofits are experiencing a double whammy with this situation.  As providers of critical social service programs, they are facing changing needs and demands for services, but they also have to adapt to meet those needs around the same social distancing and operational restrictions other businesses experience,” Gregory said.  

Despite overall gains in the national economy over recent years, local nonprofits see increases in demand for their services each year, as 46 percent of Lower Shore households struggle to make ends meet each month per United Way’s ALICE Report for Maryland.

“Despite often working multiple jobs these families barely meet basic needs and without any cushion in their budget the effects of even temporary job losses will be catastrophic for many households,” Gregory said.

Further, the COVID-19 pandemic will severely impact nonprofits’ ability to effectively maintain fundraising initiatives, such as popular Spring events which have been canceled or postponed.  With limited staff and volunteers, and an increase in service demand, their ability to recover lost revenue is at high risk.  

All Live United Response fund gifts will be directed to United Way’s local nonprofit partners and direct services already approved through the annual Community Impact review process who are impacted by COVID-19, allowing funds to be distributed quickly.

“Donors trust us to be good stewards of their dollars and leverage gifts of any size to create maximum impact for critical Health, Education and Financial Stability programs. Focusing these funds to help keep families fed, children secure, and our seniors and vulnerable neighbors well cared for is simply what we need to come together as a community and do,” Gregory said.

Anyone may access the United Way COVID-19 Resources and Live United Respond Fund page at uwles.org/COVID19 which will be updated as needed.

For additional information and COVID-19 updates, follow UWLES on Facebook @uwles or Instagram @unitedwayles.

Helpful Coronavirus links

Maryland Department of Health Coronavirus Page
CDC: About the Coronavirus Disease 2019
CDC: What to do if You Are Sick
Johns Hopkins Coronavirus Resource Center
AP News Coronavirus Coverage

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